BaltMet Promo - Creating promotional BSR (Baltic Sea Region) products for tourists, talents and investors
BaltMet Promo Project promotes the entire Baltic Sea Region in global markets and strengthens the common identity of BSR both at home and abroad. Joint promotional products and services in the fields of tourism, talent, and investment are designed, launched and evaluated in transnational cooperation.
Tourism Pilot aims to attract more Japanese tourists and Talent Pilot Japanese film industry talents to BSR. Investment Pilot attracts more international investment projects to BSR at selected world trade fairs.
CEMAT acts as the project coordinator in the project and is in charge of one of the research components in the Talent Pilot. Lead Partner of the project is the City of Helsinki.
• Funding: European Union, Baltic Sea Region Programme
• Duration: 1/2010 – 12/2011
• Budget: 2,8 MEUR
CEMAT implements Supply Research for Talent Pilot (PDF)
BaltMet Promo Burochure (PDF)
More information on the project, events and news at the BaltMet Promo Project website
Publication:
Paajanen, M., Kupi, O., Panfilo, A. & Urmas J. (2011)
International Film Cooperation inside the Baltic Sea Region and with Japan
Aalto University Publication Series BUSINESS+ECONOMY 13/2011
Contacts in CEMAT:
Project Manager Malla Paajanen, Tel. +358 50 366 7391
Email: firstname.surname [at] hse [dot] fi (firstname.surname@aalto.fi)
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